ROYAL CARIBBEAN EXTENDS FULHAM PARTNERSHIP AS...

Fulham Football Club is happy to announce that it will continue to collaborate with Royal Caribbean, a company that

offers top-notch family vacations. Because of the partnership’s constant presence throughout the football team—

from branding on Fulham FC Academy playing and junior retail kits to their well-known Score a Dream Holiday

halftime activations and the most recent “Going Away Kit” campaign in May 2025—Fulham supporters are already

well-versed in it.

Over 270 locations are visited by Royal Caribbean’s ships worldwide, including Alaska, the Caribbean, Europe, and

more. With ten-story slides, surf and skydive simulators, and the largest waterpark at sea, Royal Caribbean provides

excitement for all members of the family. The vacation company is well known for providing the best entertainment

in the globe on air, ice, water, and stage. Its revolutionary Icon Class ships include 40 dining and entertainment

options. The cruise and travel industries have been completely transformed by its growing portfolio of exclusive

destinations, which includes the Bahamas’ CocoCay, where guests love Perfect Day.

This collaboration will help promote the story of Royal Caribbean’s year-round vacations to Fulham supporters,

Premier League watchers, and regular guests of Fulham Pier, the Club’s newly opened entertainment centre. To

engage fans in crucial areas of Royal Caribbean’s growth, the two businesses will work together on fan-first digital

and social marketing efforts on a worldwide scale.

“I’m thrilled to expand on our current partnership with Fulham FC and continue to engage with their incredible

fanbase,” said Gerard Nolan, Vice President EMEA at Royal Caribbean. Through digital, TV, and stadium promotion,

our collaboration allows us to connect with new audiences and introduce cruise Fulham fans and their families to the

amazing value vacations we have to offer.

As part of the renewal, Royal Caribbean will remain on the front of the Academy playing and Junior retail kits, and

on the back of the Women’s playing jersey, giving the cruise company’s recent rebrand to the internationally

recognised Crown & Anchor logo a slice of football history. The partnership will continue to be led by the objective of

enhancing the Fulham FC fan experience, particularly on a matchday, where Royal Caribbean will have a consistent

presence throughout the stadium, including a revamped Family Zone in the Johnny Haynes stand and interactive

half-time activations that provide once-in-a-lifetime opportunities to fans.

Jon Don-Carolis, Fulham Football Club’s Commercial Director, said: “This partnership is built from a common

foundation of values – making family memories on and off the pitch. We couldn’t be more delighted to continue

providing these opportunities to our fans together with Royal Caribbean.”

Sportupdates